Salesforce B2C Commerce 24.7 > Merchandising Your Site > Search and Navigation

Keyword Searches

Keyword searching is how most customers use your storefront to find the products they are interested in buying. By specifying the searchable product attributes and configuring relationships using search dictionaries, a large and accurate search index is created. When an item is searched for, B2C Commerce runs through a search process, gathers the results, and applies a sorting rule that defines how to display the respective results.



  • Search Term Completion
    Salesforce B2C Commerce enables you to provide search suggestion capabilities in your storefront application. While customers are entering text into the storefront search box, suggestions appear, helping them to locate items faster.
  • Configure Searchable Attributes
    When a search query is entered, only product or content attributes that are configured as searchable attributes are searched, and only products or content assets that contain the search term in a searchable attribute are returned in search results. If the searched term is contained in an attribute that isn't a searchable attribute, the product isn't returned in the search results.
  • Search Redirects
    The Salesforce B2C Commerce guided search redirect feature enables you to direct a customer to a particular page, URL, or pipeline when they enter a search term. When the customer searches on a term, for example, the redirect returns a specific page, instead of returning product search results for the entered search keyword. With search redirects, you have more control over what customers see, enhancing their buying experience, and directing them to content or products that increase the likelihood that they make a purchase.
  • Search Dictionaries
    The Search Dictionary module allows you to manage all of your search dictionaries from one location. A search dictionary contains all your searchable product attributes, grouped together and organized by specific criteria.
  • Search Indexes
    Search indexes provide the data used to perform storefront searches. Expect to rebuild your indexes whenever you update product or content data, so that the data in the index is as current as possible.

Infocenter Retirement: On June 30, 2023, the Infocenter was retired, and documentation currently hosted on the Infocenter will be published to Salesforce Help, Commerce Cloud Developer Center, and Salesforce B2C Commerce Developer Documentation Resources. For more information, see the release note.