Salesforce B2C Commerce 24.7 > Merchandising Your Site > Analytics > Commerce Cloud Tableau Connector

Commerce Cloud Data Subject Areas

The Tableau connector provides access to data from the Commerce Cloud subject areas. You can select a data subject area data visualization in Tableau. The subject areas are the same analytics data used to generate Commerce Cloud Reports & Dashboards.

  • Promotion Data Subject Areas
    Promotion Insights—Evaluate the performance of your promotions. For example, you can identify your top-three promotions by customer registration type, look for correlations with promotion classes and source codes, or visualize the link between promotion class and revenue.
  • Sales and Product Data Subject Areas
    Use the data dimensions and measures to analyze order insights and Product insights.
  • Search Data Subject Areas
    Search Insights—Analyze the search terms customers use on your storefront. For example, review the most used search terms and the frequency with which the terms are used.
  • Technical Data Subject Areas
    Use the data dimensions and measures to evaluate the performance of controller requests, included controller requests, and OCAPI requests.
  • Traffic Data Subject Areas
    Visits—Analyze data about the visitors to your site. For example, review the number of site visits, the visits by device, and visit duration.

Infocenter Retirement: On June 30, 2023, the Infocenter was retired, and documentation currently hosted on the Infocenter will be published to Salesforce Help, Commerce Cloud Developer Center, and Salesforce B2C Commerce Developer Documentation Resources. For more information, see the release note.