Search Data Subject Areas

Search Insightsβ€”Analyze the search terms customers use on your storefront. For example, review the most used search terms and the frequency with which the terms are used.

Attribute (Dimension) Description
Search Date Calendar date when a search is placed
Site Name Name of the site where the search is placed
Customer Registration Site registration status of a customer
  • Registered: Customers who placed an order with a registered account
  • Unregistered: Customers who placed an order without using a registered account
Search Phrase Term or phrase for which a search is conducted
Has Result Boolean value
  • True if the search phrase returns results
  • False if the search phrase returns no results
Metric (Measure) Description Type
Searches Number of customer searches Count
Visits Number of visits during which a search was conducted Count
Orders Placed Total number of orders placed during a visit in which a search was conducted Units
GMV Total value of all transactions that were completed during a visit in which a search was conducted Shipping and handling charges, and taxes that are part of a transaction, are excluded from GMV. Currency
Units Sold Number of units sold during a visit in which a search was conducted Units