Product Bundles

You can use product bundles as a common marketing strategy to group multiple products into one orderable product for customer convenience, product completion, or visualization.

For example, a cosmetics merchant wants to bundle five separate skin care products into a comprehensive beauty regime; or a software provider wants to bundle separate software packages that together, provide a complete solution.

Salesforce B2C Commerce product bundles:

  • Are a separate product with its own SKU and price
  • Are unaffected by the price of the individual products
  • Contain specified products in specified numbers

Customers can purchase the individual products included in a bundle. You can create a bundle within a bundle and include in the bundle a base product with variations.